MBA in Digital Marketing is an effective course that helps you shape your career as a marketing leader with a deeper knowledge of digital technologies. But once you are a graduate, how to choose which career suits you the best? Should you join a digital marketing job or start a business? In this guide, we discuss the career opportunities after MBA in Digital Marketing.
What is a digital marketing and how is it different from traditional marketing?
Digital marketing is a way of using digital technologies to promote, sell and deliver products or services. It is the use of digital tools and media to create, distribute and promote content that people want. To master this skill, it is suggested that you complete digital marketing training.
Digital marketing can be broken into three parts: online marketing, offline marketing, and mobile marketing. Online marketing consists of strategies that take place online such as SEO (search engine optimization), PPC (pay-per-click advertising), social media advertising, and email marketing. Offline marketing includes traditional methods such as print ads in newspapers or magazines, and radio ads on radio or TV commercials. Mobile marketing refers to strategies that take place on mobile devices such as apps for smartphones or tablets.
Digital marketing has become an important part of any business strategy. It is used by all types of businesses including e-commerce sites, brick-and-mortar stores, restaurants, and hotels.
Digital marketing differs from traditional marketing in that it uses digital channels to reach target audiences rather than through conventional media outlets such as television or print ads.
How to Choose the Best MBA in Digital Marketing for you?
The best MBA in digital marketing would be the one that suits your needs. You might not know what you need before you start looking for one, but the following factors will help you decide on what is best for you.
- What are your career goals?
- How much money do you want to spend on your education?
- Where do you want to work after graduation?
- Do you want a specific program or school?
MBA in digital marketing is a new academic degree that provides students with the skills to be successful in the digital marketing field. The course is offered by over 100 institutions worldwide.
The benefits of MBA in digital marketing include:
- Higher salary than your peers who have only a bachelor’s degree
- A chance to get promoted faster
- Increased hiring opportunities
- Networking opportunities
What Are the Best Career Options After Graduating from an Online MBA Program in Digital Marketing?
There are a lot of career options after graduating from an online MBA program in digital marketing. There are a lot of different fields that you can choose from, and the best part is that you can work in any field that you want.
The best career option for most people after graduating from an online MBA program in digital marketing is to start your own business. You will be able to take advantage of the skills and knowledge you have learned during your education as well as the network of contacts that you made through your time at school. If you are looking for a business idea that can be started easily and doesn’t require much capital, then you should consider starting your own business after MBA in digital marketing.
The growing trend of people becoming entrepreneurs after their graduation is a good sign of the market’s response to this new economy. As the field continues to expand, more people will be drawn towards entrepreneurship as an attractive career option.
You should also consider joining a startup company or working for a digital agency. Both of these options will give you exposure to the latest trends and opportunities in the industry, as well as help you develop skills such as leadership, problem-solving, and strategic thinking. Some other career options that you can consider after graduating from an online MBA program in digital marketing include working as a marketing manager, business development director, social media specialist, customer service representative, or customer success manager.
Salary Expectations after MBA in Digital Marketing
Salary expectations after MBA in digital marketing are different for every individual. The average salary of a marketing executive is around $125,000 per annum. However, if you have a specialized skill set and experience in the field, your salary can be higher than this. The salaries for digital marketing managers vary from $99,000 to $200,000 per year. The majority of digital marketers receive 50% of their salary in the form of base pay, with the remainder paid by bonuses.
Conclusion
Hope that this guide on career opportunities after MBA in Digital Marketing helps you in finding your calling in the digital marketing industry. From a high-paying job to becoming an entrepreneur, the career opportunities after MBA in Digital Marketing are unlimited.
Author’s Bio
Karan Shah
Founder and CEO at IIDE
Apart from being an Edu-Preneur, Tedx Speaker and a Black Coffee connoisseur, Karan Shah is also the founder of IIDE- The Digital School.
A Harvard alumnus, Karan’s expertise lies in digital marketing and Ecommerce. A storyteller at heart, he has penned plenty of articles in leading news portals such as Entrepreneur, BusinessWorld, Education Times, and Youth Magazine to name a few.